Privacy policy
Last updated: April 2026
This Privacy Policy explains how Madalena Tavares Wedding Photography (“we”, “us”, or “our”) collects, uses, stores, and protects personal information in connection with our photography and videography services and the use of our website.
We are committed to protecting your privacy and complying with the General Data Protection Regulation (GDPR) and applicable Portuguese data protection laws.
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1. Who We Are
Business name: Madalena Tavares Photography
Business owner: Madalena Tavares
Location: Portugal
Email: hello@madalenatavares.net
Website: https://www.madalenatavares.net
We act as the data controller for the personal information you provide to us.
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2. What Information We Collect
We may collect and process the following types of personal data:
• Name and contact details (email address, phone number)
• Wedding or event details (date, venue, schedule)
• Billing and payment information
• Communication history (emails, messages, inquiries)
• Images and videos captured during events
• Website usage data (such as IP address and cookies)
We only collect information that is necessary to provide our services or respond to inquiries.
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3. How We Use Your Information
We use personal information to:
• Respond to inquiries and provide information about services
• Prepare contracts and confirm bookings
• Deliver photography and videography services
• Provide galleries, albums, and digital files
• Process payments and maintain financial records
• Communicate before and after your event
• Comply with legal and tax obligations
• Improve our website and services
We do not sell or rent personal information to third parties.
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4. Legal Basis for Processing (GDPR)
We process personal data based on one or more of the following legal grounds:
• Performance of a contract
• Legitimate business interests
• Legal obligations
• Consent (when required)
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5. How We Store and Protect Your Information
We take reasonable technical and organizational measures to protect personal information, including:
• Password-protected devices and systems
• Secure cloud storage and trusted service providers
• Limited access to personal data
• Regular software and security updates
We retain personal data only for as long as necessary to provide services, comply with legal obligations, or maintain business records.
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6. Sharing of Information
We may share personal data with trusted third-party service providers only when necessary to deliver services, including:
• Online gallery and storage providers
• Payment processors
• Accounting and tax professionals
• Printing laboratories and album manufacturers
• Website hosting providers
These providers are required to handle personal data securely and in accordance with applicable data protection laws.
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7. Use of Photographs and Videos
Photographs and videos captured during events may be used for:
• Portfolio and website display
• Social media and marketing
• Publications or professional promotion
This use is always governed by the terms agreed upon in the client contract. Clients may request limitations or discuss privacy preferences in advance.
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8. Cookies and Website Analytics
Our website may use cookies or similar technologies to:
• Improve website functionality
• Understand visitor behavior
• Enhance user experience
You can control or disable cookies through your browser settings.
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9. Your Rights Under GDPR
You have the right to:
• Access your personal data
• Correct inaccurate information
• Request deletion of your data
• Restrict or object to processing
• Request data portability
• Withdraw consent at any time
To exercise these rights, please contact us using the email address listed above.
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10. Data Retention
We retain personal data only for as long as necessary to:
• Provide contracted services
• Maintain business and financial records
• Comply with legal obligations
Images and files may be archived for professional record-keeping and portfolio purposes unless otherwise agreed.
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11. International Clients
Because we work with clients from different countries, personal data may be transferred internationally when necessary to deliver services. All such transfers are handled in accordance with GDPR requirements.
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12. Updates to This Policy
We may update this Privacy Policy from time to time to reflect legal, technical, or business changes. The most recent version will always be available on our website.
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13. Contact
If you have any questions about this Privacy Policy or how your personal data is handled, please contact:
Email: hello@madalenatavares.net